Marketing News Roundup - July 8, 2011

What's new in marketing (and elsewhere) this week?

App to watch: Bitcoin, just launched to Android users. Bitcoin is a peer-to-peer virtual currency that's been around since 2009. No banks are involved and it's not mapped to any existing currency - users trade bitcoins with one another. This kind of digital wallet app makes me go hmmmm.... (Wired GadgetLab)
Textbookphoto © 2006 Amy | more info (via: Wylio)

In other app news, the Apple App Store reaches 15 billion downloads. Store now contains 425,000 different apps. Wow, that is a lot of apps (CNET)

Is it finally time to kiss costly college textbooks goodbye? Academic presses embracing much more affordable e-books. Definitely a boon for books with niche appeal and overall idea-sharing. So sorry, super-expensive university bookstore (um, not really). (Inside Higher Ed)

What's Google's new social platform, all about? Here's seven ways you can use Google+, if you can score an invitation.  (TheNextWeb)

Have a great weekend, and thanks for reading! What's news to you this week?

Related Articles:
Last week's news (in case you missed it)
Do you need a mobile app? (In case you want one)

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